Business Development Manager – Coaching and L&D Solutions in the USA
United States
Online/Remote
2-5 Years
Not Disclosed
Posted Today
About MantraCoach:
MantraCoach is a digital coaching platform helping individuals and organizations access professional coaching across leadership, executive development, career growth, performance, wellbeing, and other areas of professional development.
We work with organizations to support employee growth, leadership effectiveness, engagement, and workplace performance through personalized coaching solutions.
About the Role
MantraCoach is looking for a results-driven Business Development Manager to drive B2B growth for our corporate coaching and Learning & Development (L&D) solutions across the United States.
You will identify potential corporate clients, connect with HR leaders and business decision-makers, understand their employee development needs, and present tailored coaching solutions. You will manage the sales cycle from lead generation and discovery meetings to proposal development, negotiations, and closing deals.
This role is ideal for a professional with experience in B2B sales, executive coaching, corporate training, HR solutions, employee development, HR technology, SaaS, or related services.
Key Responsibilities:
- Identify and develop new B2B business opportunities across the United States.
- Promote corporate coaching, executive coaching, leadership development, and L&D solutions to organizations.
- Build relationships with CHROs, HR leaders, L&D heads, People & Culture teams, and senior executives.
- Generate qualified leads through LinkedIn, email outreach, outbound prospecting, networking, referrals, and industry events.
- Conduct discovery calls to understand clients’ leadership development and employee training requirements.
- Deliver sales presentations and demonstrate how MantraCoach solutions can support organizational goals.
- Prepare customized proposals, presentations, and commercial offers.
- Manage the complete sales cycle, from prospecting and qualification to negotiation and closing.
- Maintain an organized sales pipeline and update CRM records regularly.
- Collaborate with internal teams to develop coaching programs aligned with client requirements.
- Build long-term corporate relationships and identify opportunities for account expansion.
- Achieve agreed sales, pipeline, and revenue targets.
Requirements
- Bachelor’s degree in Business Administration, Marketing, Management, or a related field, or equivalent relevant experience.
- 2–5 years of experience in B2B sales, business development, corporate sales, or enterprise sales.
- Experience selling to US-based businesses or familiarity with the US corporate market.
- Strong communication, presentation, negotiation, and closing skills.
- Ability to engage HR executives, L&D leaders, and senior business stakeholders.
- Experience with prospecting, lead qualification, CRM systems, and sales pipeline management.
- Strong consultative selling and relationship-building skills.
- Ability to work independently, manage priorities, and achieve sales targets.
- Excellent written and verbal English communication skills.
Experience in corporate coaching, executive development, leadership training, employee wellbeing, HR technology, SaaS, or professional development solutions is preferred.
Preferred Experience
Experience selling or working with:
- Corporate Coaching and Executive Coaching
- Leadership Development and Management Training
- Learning & Development (L&D)
- Employee Engagement and Employee Development
- Corporate Training and Talent Development
- Human Resources Solutions and HR Technology
- Employee Wellbeing Programs
- SaaS and B2B Professional Services
What We Offer
- An opportunity to grow in the corporate coaching and leadership development market.
- Exposure to HR leaders, L&D teams, and senior executives.
- The opportunity to develop strategic B2B relationships with US organizations.
- A collaborative environment focused on innovation and professional growth.
- Performance-based incentives, where applicable, under the agreed compensation structure.
FAQ’s
You will promote corporate coaching, executive coaching, leadership development, career development, employee wellbeing, and Learning & Development solutions to organizations seeking to improve employee growth and leadership effectiveness.
Relevant companies and platforms to research include BetterUp, CoachHub, Torch, Sounding Board, Bravely, Ezra, GrowthSpace, and Coaching.com. These providers operate in corporate coaching, leadership development, executive coaching, or related professional development markets.
You may encounter providers such as BetterUp and CoachHub when discussing corporate coaching and leadership development with prospective clients. You will need to understand customer requirements, identify opportunities, and communicate MantraCoach’s value based on each organization’s needs.
You will primarily target CHROs, HR directors, L&D leaders, People & Culture teams, talent development managers, learning leaders, and senior executives across mid-sized and enterprise organizations.
Candidates with 2–5 years of B2B sales or business development experience are preferred. Experience selling corporate coaching, executive development, corporate training, HR technology, employee wellbeing, SaaS, or L&D solutions is an advantage. Familiarity with the US corporate market is also beneficial.