Business Development Manager – Coaching and L&D Solutions in France
About MantraCoach:
MantraCoach helps individuals and organisations grow through coaching, leadership development, professional growth, and workplace learning solutions. Our goal is to help businesses develop stronger leaders, support employee development, and build high-performing teams.
About the Role
MantraCoach is looking for a motivated Business Development Manager to expand its B2B client base in France. You will connect with HR leaders, Learning & Development (L&D) teams, talent development professionals, and business decision-makers to introduce our corporate coaching and leadership development solutions.
The role focuses on generating new business opportunities, building client relationships, and converting qualified prospects into long-term customers.
Key Responsibilities:
- Identify and develop new B2B sales opportunities across France.
- Connect with HR directors, CHROs, L&D managers, and talent development leaders.
- Generate leads through LinkedIn, email outreach, professional networks, referrals, and other channels.
- Conduct discovery calls and sales presentations to understand business needs.
- Present corporate coaching, executive coaching, leadership development, and employee learning solutions.
- Prepare proposals, negotiate commercial terms, and manage opportunities through closing.
- Maintain prospect and customer information in the CRM.
- Build long-term relationships with clients and identify opportunities for account growth.
- Monitor sales pipelines, conversion rates, and progress toward business targets.
Requirements
- Bachelor’s degree or equivalent practical experience.
- Relevant experience in B2B sales, business development, or a similar commercial role.
- Strong communication, presentation, negotiation, and relationship-building skills.
- Confidence engaging with HR professionals and senior business stakeholders.
- Ability to manage a sales pipeline and work toward measurable targets.
- Professional English communication skills.
- French language proficiency is an advantage and may be essential for French-speaking client outreach.
Preferred Experience
Experience in one or more of the following areas is beneficial:
- Corporate and executive coaching
- Leadership development and management training
- Learning & Development (L&D)
- HR technology and talent management
- Corporate training and professional development
- SaaS or consultative B2B sales
What We Offer
- The opportunity to contribute to MantraCoach’s growth in France.
- Exposure to corporate coaching, leadership development, and workplace learning solutions.
- Opportunities to build relationships with HR leaders and business decision-makers.
- A performance-focused environment with opportunities for professional development.
- Remote or flexible working arrangements, if offered for this position.
FAQ’s
You will promote corporate coaching, executive coaching, leadership development, employee learning, and professional growth solutions to organisations looking to strengthen leadership capabilities and support employee development.
Relevant providers include CoachHub, moka.care, and teale. Their offerings include digital coaching, manager development, employee support, and workplace wellbeing solutions.
You may encounter established providers in the coaching and workplace development market. Your role will be to understand prospective clients’ needs, explain MantraCoach’s value, and develop relationships with organisations seeking appropriate coaching and development solutions.
Potential target industries include technology, financial services, manufacturing, automotive, healthcare, retail, and professional services. Prioritise organisations investing in leadership development, employee learning, and talent management.
Candidates should have relevant B2B sales or business development experience, strong communication skills, and the ability to manage a sales pipeline. Experience in corporate coaching, L&D, HR technology, corporate training, or SaaS sales is beneficial. Confirm the final experience and language requirements against the actual vacancy before publishing.